Earlier this month, Google rolled out its new speed reports on the Google Search Console to the general public. This aims to identify webpages that are slow to load and provide advice on how to improve the website’s performance. Use this new feature and you could potentially boost your website rankings and improve user experience, […]

Black Friday has become increasingly popular in the UK over recent years and the number of consumers partaking in the furore of discounts and sales grows year on year. In fact, sales are expected to top £7 billion this year for Black Friday and Cyber Monday in the UK alone. What’s more, e-commerce platforms generate […]

Last Friday, Google announced a major algorithm update that is being referred to by SEO experts as one of the most important updates in the past five years. The BERT update is thought to impact around 1 in 10 search queries and has been rolled out in Google Search over the past week. Below, we […]

“H1 tags improve your SEO”. True or false? In this article we’ll be putting the H1 tag beneath the magnifying glass and assess its true ability to help bolster your website rankings. We’ll also explore what Google has to say and guide you step by step through how you can optimise the H1 tag for […]

Disavowing links has been a hotly debated topic within SEO circles for many years now. Many SEO experts are unsure whether they still need to submit disavows for low quality links or whether this practice could actually have a negative impact on their website ranking, as Google suggest. Regardless of the debate, Google’s algorithms do […]

What Was The Google Medic Update? The Google Medic update was one of the largest core algorithm updates in recent memory. The update was rolled out on the 1st August 2018 and confirmed by Google on August 2nd in the UK. Who Was Most Affected by the Medic Update? Analysis of the impacted websites showed […]

Google makes regular core updates multiple times throughout every month, seemingly increasing each year. In 2018, Google stated that they had made over 3,000 improvements to search, compared to 2009, where there were only 350-400 changes reported. Some of these are hardly noticeable, while others have a significant impact on search engine results and SEO […]

Making your business stand out online can be tough what with all the competition out there – it’s therefore vital that your search listings stand out in search results. Rich results, created by schema markup has always been one of the best and most popular ways to do this as it allows for prices, dates, […]

The ability of author reputation to influence page rank has been an ongoing dispute for many years. Google Authorship was a feature that appeared in Google search results for around three years, from June 2011 until August 2014. The feature allowed and encouraged content creators to identify themselves when posting a piece of content – […]

When it comes to SEO, most people automatically think of words. Keywords, meta descriptions and links are all important parts of SEO, but one area which is often either overlooked or not given much attention is images. In fact, images can have a massive effect on your SEO – Google Image has an important role […]