If you’re a business owner or entrepreneur, you know that SEO is essential when it comes to getting noticed. You know that it will help improve your search rankings, attract more potential customers and help you to grow your business. But there’s one tiny problem. You don’t have a clue when it comes to the […]

It seems obvious to say that excellent product pages should have two characteristics: they should appeal to your customer and be optimally tuned for SEO. It’s simple in theory, but a little trickier to put theory into practice. A product page is like any other content page in terms of SEO, but it’s the crucial […]

The topic of disavowing links has always been a hotly debated one, with SEO experts disagreeing on whether to disavow “bad” links, and how this might affect site rankings on Google. Though the extent is debatable, ranking algorithms still do factor in link quality, so a poor link could very well damage search rankings. With […]

Several months into lockdown and the country is still cautiously trying to navigate its way into the post-COVID world. Some industries have been massively and permanently altered by the pandemic, while others are scrambling to find creative ways to stay afloat in changing times. How has the SEO world been affected, and more specifically, what lies in […]

The coronavirus outbreak has changed everything for businesses across the world. Some sectors have had to close their doors, send their staff home, and cut costs as much as they can. Others working in sectors like online learning, delivery services and conferencing tools have seen a surge in growth that has exceeded business forecasts. But […]

Google makes thousands of changes to search each year – in fact, it was reported that in 2018, Google conducted 3,234 updates alone. While we await the total for 2019, it is still clear to see that, when it comes to managing your website, you should not sit idle. Studies have shown that between 70-80% of users […]

Coronavirus hasn’t just affected the daily lives of billions of people across the globe. It has also forced businesses to make numerous changes in the way they operate. Many have been forced to adjust to social distancing regulations, figure out remote working, and understand how they can keep their heads above water. That’s why, we’ve […]

Right now, we are living in a period of uncertainty. The outbreak of coronavirus has changed the world in ways that many of us never thought would happen, and various industries have been affected, including the search industry. As we all try to navigate our way through this outbreak, we’ve put together this list of […]

Every site has – and should have – internal links. Though they’re easily forgotten, they’re a fundamental way of improving your site’s performance in search engines. To put it simply, internal links are what they sound like – hyperlinks that go from one page to another on the same domain or website. We’ll be looking […]

In a short space of time, Coronavirus is having a massive impact on the world. We are seeing changes in how people are using the internet – whether it is for communication, ordering food, looking for information, or entertainment whilst they are isolating themselves. We are also seeing businesses – and indeed industries – having […]