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Google’s Recent SERP Feature Tests

In the past few weeks, Google has been testing new search features to decide on the…

Mobile-First Indexing: What Is It, and Why Does It Matter?

Google recently announced that they will make the switch over to mobile-first indexing from March 2021,…

7 Ways to Give Your Business Blog a Boost

A business blog helps to drive traffic to your website, showcases your knowledge and authority, and…

Google Discover’s Help Doc Update: What Does It Mean For SEO?

Earlier this week, Google overhauled their help document for Google Discover to make it clear what the…

Introducing: Google’s Manual Actions

Imagine firing up your laptop and discovering that your website has disappeared completely from the search…

6 Quick Steps to Build A Reputation Management Plan

With the UK economy fighting to get back on its feet after the coronavirus, there’s never…

A Breakdown of the Nofollow Link Attributes

In SEO, nothing stays the same for long; a link strategy that works one day may…

How to Optimise Your Product Pages for SEO

It seems obvious to say that excellent product pages should have two characteristics: they should appeal…

Disavowing Links in 2020

The topic of disavowing links has always been a hotly debated one, with SEO experts disagreeing…

All You Need to Know About the Page Experience Update

Google have recently announced that they’ll be rolling out another new ranking factor in 2021 called…