“H1 tags improve your SEO”. True or false? In this article we’ll be putting the H1 tag beneath the magnifying glass and assess its true ability to help bolster your website rankings. We’ll also explore what Google has to say and guide you step by step through how you can optimise the H1 tag for […]

Anyone who is involved in digital marketing and a business’s online presence will know how important SEO is to the success of its website. SEO is the key to your website being found online, and it is therefore essential that you get it right. The world of SEO, however, is ever-changing. With new trends, new […]

Long-tailed keywords are powerful weapons for  websites – they account for 70% of all web searches. Here are 5 reasons why you need to focus on long-tail keywords. 1 – They are great for drawing traffic A website that reviews credit cards will have little use for long-tailed keywords. The name of the credit card […]