Do I need a Website Migration?
If you rely on search engines for traffic then you probably do.
When you move a website to either a new CMS or domain you’ll need a website migration.
How much is a Website Migration?
Costs will vary hugely, we’ve conducted Website Migrations from £300 and up past £10,000. There are quite a few factors that contribute to a low or high cost migration. Normally website size, rankings and CMS will decide a large portion of the cost.
What needs to be done?
The main objective is to retain rankings and traffic. To do this we cover a range of different tasks and work within Google & Bing’s guide lines on migrating websites. One of the most important factors will be to retain or redirect the existing URL structure. From experience the URL structure of a website when being changes or moved to a new CMS will have a number of URL changes which makes a Website Migration even more important.
Are there any SEO benefits in a Website Migration?
Yes. Keeping it brief and simple – a good website page will hold stronger value over a newly built webpage. The URL is the single most important factor when migrating a page, making sure the URL is protected will help retain any SEO benefits the page used to have.
We’re actively involved in website migrations for websites ranging from 25 pages up to 100,000.
Please contact us if you’d like to discuss your project and understand more about the costs and benefits involved.